CHALLENGE
Blue Santa pushed sonic territories, they wanted us to push it visually too. Working with an experimental music artist whose sound was modern, immersive and unsettling, the visuals had to match that energy.
Blue Santa is a two-piece experimental music project from New Delhi that combines modular synthesisers and traditional instruments to perform live electronic music.
We leaned into a dark, gritty identity using a futuristic-leaning type, rough textures, cryptic icons and fractured layouts.
For their two singles, we pushed the artworks further with abstract forms and moody tones, creating pieces that felt like an extension of the music itself: dark, modern, and uncompromising.
We just heard the tracks on loop and took off from the very emotion they set.